about

The search engine for what's being built.

Product Hunt is generic and launch-day biased. BetaList is too early. Indie Hackers is community-first, not discovery-first. None of them are a daily-use search engine for the wave of fast-shipping, AI-assisted indie products.

FindIt's wedge: AI-native semantic matching. You describe what you want in plain language. We return ranked live matches with one-line reasoning. Builders get a discovery surface where intent-rich traffic lands every day — far more valuable than a 24-hour launch spike.

FindIt is a rebuild of finditbusiness.com — a legacy UK business directory — into a daily-use surface for SaaS, web3 dApps, websites, AI tools, and vibe-coded indie products.

the two-sided loop

for users

Find tools that solve your specific intent across SaaS, dApps, AI products, niche web apps.

for builders

List products, learn which queries surface you, capture intent-rich leads.

what makes it different

  • Semantic search. pgvector + Claude rerank. Every result shows why it matched.
  • AI auto-fill. Paste a URL and submit a polished listing in 30 seconds.
  • Honest ranking. Free never gets deranked behind Featured/Pro on unrelated queries. Boosts are tie-breakers only.
  • Discovery-first pricing. Get found 365 days a year, not just on launch day.